ROI is one of the most common financial measuring tools. Being able to calculate the ROI, or expected ROI, allows us to make the best decisions about where to invest our funds for the most return on our investment over time.
Part 1
Using the numbers in Course Scenario: Phoenix Fine Electronics, which was provided in Week 1, perform the following tasks:
Note: If you need help calculating ROI, review this weeks activity, LinkedIn Learning: Content Marketing ROI by Honigman.
Part 2
Complete your business case to present to the management team of Phoenix Fine Electronics. Incorporate your analysis and instructor feedback from the previous weeks’ assignments.
Include the following: