Assignment Requirements: Case Study
Use the Wegman’s website and at least 2 press articles (you may use more than two) to write the following report. You may not cut and paste except for a mission statement. All other information must be written in your own words. Any plagiarism/copying will result in a O. Fill in the expandable form. Do not change the format.
BUSI 1301 Introduction to Business Project due: Wednesday, April 11, 2014
at the beginning of class
Name: _____________________________________ ____/10
Company: Wegmans
Directions: Use the Wegman’s website and at least 2 press articles (you may use more than two) to write the following report. You may not cut and paste except for a mission statement. All other information must be written in your own words. Any plagiarism/copying will result in a O. Fill in the expandable form. Do not change the format.
You must cite your sources. Write the website and the Title of the article.
Sources: List all sources used, including titles. The first one has been done for you.
www.wegmans.com Wegmans Website
Mission Statement: Cut and Paste the mission statement, and then explain it in your own words. ____/1
Values: Write 3 values of Wegmans. Explain organizational culture of Wegmans ____/3
based on those values, giving examples of how Wegmans practices them.
Example:
Value: Wegmans values chemical-free fruits and vegetables.
Example: Wegmans has its own farm to grow organic vegetables.
Value 1:
Example:
Value 2:
Example:
Value 3:
Example:
Management Style: Explain the Wegmans management style, and support that style with 2 examples. ____/2
Management Style:
Example:
Example:
Corporate Social Responsibility: Give 1 example of CSR for each of the 4 benefitting groups. ____/2 Justify each example. (e.g. This is a benefit because…)
Example: Customers benefit from the organic fruits and vegetables. This is a benefit because these fruits and vegetables are free of chemicals and healthier for the customer.
Group 1:
Group 2 :
Group 3 :
Group 4:
SWOT Analysis: Do a SWOT analysis based on facts.
Justify each point (e.g. This is a strength because…) ____/2
Example:
Strength: Fact: Wegmans has its own farm to grow organic vegetables. This is a strength because Wegmans can control the quality of the vegetables it sells.
Strength: Fact:
Weakness: Fact:
Opportunity: Fact:
Threat: Fact:
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