Theory of Consumer Choice

    You have been asked to assist your organization’s marketing department to better understand how consumers make economic decisions. 

    Write a 1,050-word analysis that includes the following:

    The impact the theory of consumer choice has on:  
    Demand curves
    Higher wages
    Higher interest rates
    The role asymmetric information has in many economic transactions
    The Condorcet Paradox and Arrow’s Impossibility Theorem in the political economy
    People not being rational in behavior economics

    Cite a minimum of 3 peer-reviewed sources not including your textbook.

    Format consistent with APA guidelines.

     

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