The Product Life Cycle (PLC) theory

    Introduction
    1) The Product Life Cycle (PLC) theory attempts to trace the rise and fall of a product's sales in the market for the period that it is available. 

    Body : 
    2) Critically analyse the theory and then apply it to a new technolodgy (e.g. 3D Printer for home, or mobile phone, others…. ) as a case study. 

    3) Should pay particular attention to the decline phase and

    4) How it might be possible to identify the next generation of technology. 

    5) Conculsion

    Pls include table of content.

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