Strategic Management Analysis of the Cola Wars

    Strategic Management Analysis of the Cola Wars
    Order Description
    Instructions from the Professor are below. I have also attached the required reading for the case study Titled: “Cola Wars Continue: Coke and Pepsi in 2010” (HBS) by D. Yoffie & R. Kim

    Prepare the Case

    1. Read and examine the case thoroughly
    2. Focus your Analysis:
    a. Identify two-five key problems.
    b. Why do they exist?
    c. How do they impact the organization?
    d. Who is responsible for them?

    3. Uncover possible solutions from a strategic management point of view, your experiences in business, etc.

    4. Select the best solution.

    Drafting the case

    1. Introduction:
    Identify the key problems/issues in the case

    2. Background-Set the scene:
    background information, relevant facts and most important issues to resolve

    3. Alternatives:
    a. Outline possible alternatives(not necessarily all of them)
    b. Explain why alternatives were rejected
    c. What were the contraints/reasons for rejection
    d. Why are alternatives not possible at this time?

    4. Proposed Solution:
    a. Provide one specific and realistic solution
    b. Explain why you chose this solution

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