Section 3 Product & Price (Module 3 LASA 1)You will create a complete Marketing

    Section 3 Product & Price (Module 3 LASA 1)You will create a complete Marketing Plan by the end of the course. You will write the third section of the Marketing Plan for this assignment. Use the Marketing Plan guide to identify the sections of the Marketing Plan and the marketing elements contained therein. This assignment will focus on Section 3 The Product & Pricing (Module 3). Relate all responses using the WBC scenario and the product you have selected to market in Module 1. Create a 4- to 6-page Word document for your Marketing Plan Section. Apply a standard business writing style using the Market Planning Guide sections as your (headers/ sub heads/ bullets) to your work. Be sure to cite your work in the APA format. Use the following file-naming convention: LastnameFirstInitial_M3_A2.doc. For example if your name is John Smith your document will be named SmithJ_M3_A2.doc. Submit your Word document to the M3: Assignment 2 LASA 1 Dropbox by Wednesday May 28 2014.

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