Project description
1- Please discuss your intent and reason for graduate study. (250 – 500 words)

2- Applicants are required to submit a typed writing sample outlining why they have chosen to apply to this program, what they hope to achieve during their course of study and what the concept of “branding” means to them.

3- Applicants are required to submit a typed short essay (750 words) critiquing a brand of their choice. Subject matter should include the following: Relevance in the market; Historical significance (if any); Assessment of the brand’s positioning; Creative analysis. ( I choose Snickers Chocolate)
Some ideas: I hope to become a branding guru in the Middle East, run my own consultation firm
NY is a great city to learn about branding

I’ve attached my CV for more background info for you