Marketing

    You are to prepare a report on the size, location, purchasing power, and marketing potential for the 3 largest minority target markets in the country. Hispanic Americans, African Americans, and Asian Americans. It can be either Narrative or outline form.
    Total numbers in the U.S
    Percent of the Total U.S population
    Rate of Growth
    Average household size
    Average age
    % with College degrees
    Average or median income levels
    Geographic location(s) Metro, states etc. 
    Brands that have higher than average purchasing for each group
    Identify specific products which have above average usage for each group
    Best media to use to target each group.
    Evaluate and summarize the overall business potential of each minority market for national marketer.

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