Marketing

    Read the Case Study “Parrot Heads Unite!” on page 519 of your textbook. Then answer the questions at the end of the case. Incorporate at least two outside sources into your answers and properly reference them in text and in a references section at the end of your paper. Use the Case Study Guide in Doc Sharing. The paper must be written in APA format.

    Class:
    Remember to follow guidelines given for the “Parrot Heads Unite” case study given in the assignments tab of week 2. You should have at least two outside sources cited in-text and in the end of paper references. Use the case guide shown in doc sharing for general format, and include a problem/issue, analysis, and recommendations as section headings. You can use the end of case questions to form your discussion in the analysis section. Please double space the document and include a separate title page. TWO text pages should be adequate for length.

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