Market Share vs. Profitability

    Discussion 1 – Market Share vs. Profitability

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    Many firms have set their goal as to maximize their market share, while some companies consider higher profitability as their main objective. However, some people believe that higher share of the market means higher profitability. Do you agree with them? Please share your opinion and give examples to support your position.

    Please make your initial post by Saturday at 11:59 p.m. EST, and respond to at least three other student’s post by the end of the week, i.e., Tuesday at 4:00 p.m. EST.

    Discussion Format:

    1. The discussion grading is based on the quality of your comments and how clearly you can communicate your thoughts. Thus, the more you write, the easier for the grader to understand your viewpoints. Citing chapter related concepts can significantly improve the quality of your comments and it clearly indicates to the grader that you indeed read the chapter before you participate in the discussion.
    2. To engage each other in the discussion, you do not only need to post your own thought but also are required to comment on THREEof your colleagues’ posts. Your grade will be evaluated based on your own post and your comments on three colleagues’ posts.

    Note: Points will be significantly deducted if you did not participate and comment on any of your colleagues’ posts.

    1. When commenting on your colleague’s posts, please do NOT simply reply with –yes, I agree with your point, etc. It should be a reply that is related to your colleagues’ thought on the topic and your comments/suggestions on his/her viewpoints. Many firms have set their goal as to maximize their market share, while some companies consider higher profitability as their main objective. However, some people believe that higher share of the market means higher profitability. Do you agree with them? Please share your opinion and give examples to support your position.

    Please make your initial post by Saturday at 11:59 p.m. EST, and respond to at least three other student’s post by the end of the week, i.e., Tuesday at 4:00 p.m. EST.

    Discussion Format:

    1. The discussion grading is based on the quality of your comments and how clearly you can communicate your thoughts. Thus, the more you write, the easier for the grader to understand your viewpoints. Citing chapter related concepts can significantly improve the quality of your comments and it clearly indicates to the grader that you indeed read the chapter before you participate in the discussion.
    2. To engage each other in the discussion, you do not only need to post your own thought but also are required to comment on THREEof your colleagues’ posts. Your grade will be evaluated based on your own post and your comments on three colleagues’ posts.

    Note: Points will be significantly deducted if you did not participate and comment on any of your colleagues’ posts.

    1. When commenting on your colleague’s posts, please do NOT simply reply with –yes, I agree with your point, etc. It should be a reply that is related to your colleagues’ thought on the topic and your comments/suggestions on his/her viewpoints.

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