Major Project: Rough Draft

    Include at least 7 external references to current academic or news articles and at least 1 full Bible verse to back up your claims.
    Be sure to follow the writing guidelines and APA style provided in the Program Guidelines & Grading Rubrics section within Start Up.
    Please use the following website to answer the questions below.
    https://www.centerforcommunityjustice.org
    Market Analysis
    What needs does your product satisfy?
    What kind of consumer product do you sell?
    What are typical consumer requirements for this product?
    What is the market potential? be specific with numbers!
    What is the stage of the product life cycle and why, what makes you think so?
    Describe the population in the area of your business
    Target Market be specific in explaining the target market(s) to which your following market mix recommendations are designed to appeal
    Think in terms of 4 ways to segment the market, describe your average consumer in those terms.
    Provide some numbers to estimate the size of the target market

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