Unit II Essay
Why do we travel?
This assignment requires you to select a family member friend or self-identified travel companion. Once you have identified who you would like to travel with answer the following questions:
Describe your companion based upon market segmentation: geography demographics psychographics and product-related variables (see pages 43-49).
Using Figure 2-1 the travel decision-making process on page 36 of your textbook take some time with your self-identified travel group and walk through the decision-making process.
How did the process work?
What were the challenges and benefits of the process?
Identify the travel motivations addressed (pages 38-43).
What were the results of your decision?
Your response should be a minimum of two pages in length double-spaced. All sources used including the textbook must be referenced paraphrased and quoted material must have accompanying citations and be cited per APA guidelines.
**I have scannedcopies of the coursebookpages that are listed above and I will send to you as an attachmentat the point we handshake if you agree complete this assignment.
Will you be able to complete this assignment for $20; I need assignment completed by 4/9/17 @8:00