The internationalisation strategies of Lukoil
Instructions:

Dear HR and Writer,

This is an order with a tight deadline and the assignment needs to be done to a good standard.

Please only assign – or take – this order if the writer has done Business studies to at least a Masters level, which included studying “International Business” to a very good understanding. Also, the writer should only accept this if they are not already have any other projects they’re currently working on, and if they can realistically complete the work to a very good 2:1 standard within the 3 days specified (and paid for) – no extensions can be given.

Before moving to the question of the assignment, and the subject of the case study selected, which is Lokoil – the Russian Oil Company – I would like to ask for some standard things with this paper:

1. A Table of Content (generated using headings and MS Word, not manually typed TOC).
2. Some visuals such as map(s), graph(s), chart(s), diagram(s) etc.
3. Analysis such as PESTLE, Porter’s 5 forces etc.
3. UK spelling not US
4. Good referencing using the Harvard system.

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QUESTIONS

(a) Using one specific Multinational Company (MNC) that is headquartered in one of the following countries – Brazil, Russia, India, China or South Africa, Mexico, Nigeria or Turkey – identify and critically evaluate the strategies used by the company to internationalise.
(50%) Guide – 1800-2000 words. Learning Outcomes 1, 2, 4 & 5

(b) What recommendations, i.e. future strategic direction, would you make for the MNC to sustain its competitive advantage?
(30%) Guide – 1000 words. Learning Outcomes: 4 & 5

Structure, format & standard of English (10%)

References and referencing skills (10%)

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The MNC selected is LUKOIL (Russian MNC).

I will provide the writer with plenty of information, and any additional information that is required. If anything is not clear, let me know asap, do not delay.

The writer is kindly requested to have a look at the documents I will attach, such as the module’s summary outline, the intended learning outcomes, and the assessment criteria (Marking Sheet), in order to get a good idea of what is required.

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Referencing Requirements:
I have set the number of sources to 10, because the website’s order form asks for a number, but feel free to use more as appropriate.

Below is the list of preferred books and sources, but feel free to use more, preferably book published in the UK or the US. That’s for academic theoretical references. As for information about Lukoil, feel free to use any appropriate books or websites.

Key Text

Wall, S., Minocha, S. and Rees, B. (2010) International Business, 3rd edition, Financial Times/Prentice Hall

(note from the student: large parts from this book are available on Google books at this exact URL http://books.google.co.uk/books?id=wGPilQPhxWMC&lpg=PP1&pg=PP1#v=onepage&q&f=false )

Recommended books:

International Business with MyIBLab: Global Edition, 6/E?John Wild?Kenneth Wild
ISBN-10: 0273752634?ISBN-13: 9780273752639

International Business: The New Realities: International Version, 2/E?S. Tamer Cavusgil?Gary Knight?John Riesenberger
ISBN-10: 0132453274?ISBN-13: 9780132453271

Griffin:International Business/ MyManagementLab Pack, 6/E?Ricky W Griffin?Michael Pustay
ISBN-10: 1408259168?ISBN-13: 9781408259160

International Business. John Daniels?Lee Radebaugh?Daniel Sullivan
ISBN-10: 0135119952?ISBN-13: 9780135119952

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