Topic: How social media marketing influences shapes integrated communications in the energy sector , Implementing environmental sustainability framework to the energy sector

Order Description
Dear, these are two course works and you need to write 2000 words for each topic with 12 references about the oil and gas energy sectors. Each course work should have:
1. Introduction which should clearly frame the subject, identify the knowledge gap and contribution or relevance of the piece of work to theory or practice
2. Critical review of key literature – this should be a balanced discussion of the latest literature – most importantly the relevant theories and conceptual frameworks should be presented
3. Illustrative examples – these should be drawn from industry and illustrate how companies are currently dealing with the subject of discussion
4. Implications for practice – the question here is? Why does this subject matter? Why should companies be concerned? What’s the way forward for them? After the literature review and the illustrations, it is about asking the question “So what?” for companies.
5. References – an accurate Harvard referenced list of all sources cited within the text.
The topics are:
topic 1: How social media marketing influences shapes integrated communications in the energy sector. (Here though it should be clarified if you mean B2B or B2C communications).

topic 2: Implementing environmental sustainability framework to the energy sector: Does it really pay-off? (or Do companies really get engaged?)
Please follow the above instructions, start with topic one when it is ready , upload it straight away. Please see the lecture notes given by the tutor attached too.