Hepatitis B And Healthcare Workers

Developing a Health Campaign

For Paper #1 address the following:

  Choose a single health behavior or practice (i.e. smoking);

  Describe the health behavior/issue and how it is specifically 

related to your population (e.g. cigarette smoking and 

neuropathy in diabetic patients); 

  Segment your population audience; and

  Identify and analyze existing methods and strategies of 

preventive communication for the chosen health 

behavior/practice. 

The first paper is an expanded outline/vision for your 

campaign.