“Business Intelligence”

    “Business Intelligence”

    Write a paper which addresses the following questions below. Each question must be placed as a Section Heading Topic within the paper (for example: Question #1, would be the topic and below the topic in a separate paragraph would follow the response to the question)
    1. Determine the strategic advantages and disadvantages of using Customer Relations Management (CRM), services provided by vendors, such as Salesforce.com, with regard to analytics and forecasting, infrastructure maintenance, data mining, and availability for a business that cannot implement its own CRM system.

    2. Businesses that employ CRM, Supply Chain Management (SCM), and Enterprise Resource Planning (ERP) for better decision making have a competitive advantage over businesses that do not. Assume that you are CTO of a large retail company that doesn’t use these tools. As part of the company’s IT strategic plans, the CEO would like to implement them. Suggest to the CEO how to effectively integrate these tools into the company
    3. Include three (3) external peer-reviewed sources from the last five (5) years to support the content of the paper (i.e. E-journals, Academic journals, Harvard Peer Review Journals, Journal of Management, etc.,) to support your position
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