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Introduction:
• Is there engaging introductory material that sets up the essay?
• Does the writer describe the blog’s rhetorical situation?
• Does the thesis state the author’s purpose and specific features used?

Content:
• Does the writer employ concepts and methods of rhetorical analysis?
• Does the essay focus on rhetorical elements (audience, purpose, strategies)?
• Is each paragraph fully developed and follows the

P.I.E. structure?
• Does the analysis fully explain and support the point of the paragraph and thesis?
• Are the paragraphs organized in a logical manner?
Conclusion:
• Does the conclusion reflect on the main idea of the essay?
• Does the author explain the significance of the analysis?

Conventions:
• Does the tone complement the subject and purpose and defines the audience?
• Is the vocabulary throughout the essay clear, specific, and carefully chosen?
• Does the essay demonstrate a good control of verb tenses and grammar?
• Are MLA in-text citations used correctly? Is there a works cited page?
Does the essay follow the assignment sheet’s instructions?
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