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    Introduction:
    • Is there engaging introductory material that sets up the essay?
    • Does the writer describe the blog’s rhetorical situation?
    • Does the thesis state the author’s purpose and specific features used?

    Content:
    • Does the writer employ concepts and methods of rhetorical analysis?
    • Does the essay focus on rhetorical elements (audience, purpose, strategies)?
    • Is each paragraph fully developed and follows the

    P.I.E. structure?
    • Does the analysis fully explain and support the point of the paragraph and thesis?
    • Are the paragraphs organized in a logical manner?
    Conclusion:
    • Does the conclusion reflect on the main idea of the essay?
    • Does the author explain the significance of the analysis?

    Conventions:
    • Does the tone complement the subject and purpose and defines the audience?
    • Is the vocabulary throughout the essay clear, specific, and carefully chosen?
    • Does the essay demonstrate a good control of verb tenses and grammar?
    • Are MLA in-text citations used correctly? Is there a works cited page?
    Does the essay follow the assignment sheet’s instructions?
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