Pick a merchandise category such as microwave ovens, power drills, cameras, blenders, or coffee makers. Compare a retailer’s offering in its local store versus its website store. What are the differences in the assortments offered through the store and the internet channel? Are the prices the same or different? What has the retailer done to exploit the synergies between the channels?
– Provide references when presenting your answers.
– This response should be one page in length, double-spaced, and use Times New Roman font.
– Use complete sentences, proper spelling and proper grammar.